How YouTube’s Latest Update Changes the Game for Short-Form Creators & Terrifying AI Encounter

[00:00:00] The more I consume short-form content, I feel like I lose myself, bro.

[00:00:05] Well, don't consume it then. I have my schedule time where I consume my short-form content and I send clips to my wife that she never watched, but it's fine. You now can publish three-minute YouTube shorts.

[00:00:15] People want more of the content with context.

[00:00:20] This just presents a new opportunity and a new challenge to be like, hey, how can we just communicate a better story? How can we create a better premise for people to maybe translate and go into our long-form content?

[00:00:31] This is 100% the most terrifying thing I've ever seen so far in the generative AI race.

[00:00:37] So I saw a clip and it was a guy and a girl. It was them finding out that we're AI. For some people might be exciting, I don't know.

[00:00:45] Are we gonna make sure people know that it's actually us talking and not a machine behind the microphone?

[00:00:56] Guys, welcome back to Content Is Profit. Today, one of your favorite platforms is releasing a new feature. Do you know what it is, Fonzie?

[00:01:05] Well, not a new feature. It's an update.

[00:01:08] Yeah, but some people call it a new feature. New game-changing feature, I guess.

[00:01:11] I think a new feature would be...

[00:01:13] Upgrade. Or update, update, update.

[00:01:16] Yeah, it's an update.

[00:01:16] Yes, yes.

[00:01:18] So if you're listening to this episode, it's October 15th and as in today, nothing has changed, I think,

[00:01:24] you now can publish three-minute YouTube shorts.

[00:01:29] Nice.

[00:01:29] Do you want to know what I am the most excited for?

[00:01:35] Party time.

[00:01:36] That was a difficult sentence to put together.

[00:01:39] That was great.

[00:01:39] Do you know what I'm the most excited about?

[00:01:41] What are you most excited about?

[00:01:43] That you, if you have clips that are a minute and two seconds...

[00:01:47] They can go on shorts.

[00:01:49] Now they can go on shorts too.

[00:01:51] You know, yes.

[00:01:53] Because we've had a few that they go...

[00:01:56] One second one.

[00:01:57] They publish, you know, I will say, lack of attention.

[00:02:00] They get published.

[00:02:01] And they get published as regular videos on YouTube, not as shorts.

[00:02:04] They do.

[00:02:05] And it's so annoying.

[00:02:06] Because obviously that affects your, you know...

[00:02:09] The flow, distribution, maybe some exposure, right?

[00:02:12] Because...

[00:02:12] Exactly.

[00:02:13] You can see, you know, more people are turning into shorts.

[00:02:15] Shorts have turned into like this feat of like being discovered for a lot of people.

[00:02:21] So yeah.

[00:02:22] I mean, that's very exciting.

[00:02:23] Also, I think, you know, part of it is, TikTok obviously have been ahead and you can publish

[00:02:30] up to one hour videos on TikTok now.

[00:02:32] You can do long form content.

[00:02:33] So a lot of people are creating for that platform.

[00:02:37] And they don't want to repurpose.

[00:02:38] Why are you saying...

[00:02:39] It's so dumb.

[00:02:41] It's like you create...

[00:02:41] It's like a short form.

[00:02:44] I just think it's so funny how it's like, it goes back into, you know, well, people want

[00:02:49] more of the content with context, you know, which is long form content, right?

[00:02:54] And it's like, yeah, we started one minute and then eventually now it's like, well, yeah,

[00:02:59] you can publish your whole podcast here on TikTok.

[00:03:02] Like, well, I'm just going to stay in the platform, you know, that we started on.

[00:03:07] Yeah.

[00:03:08] Yeah.

[00:03:08] We're going to...

[00:03:09] On the next episode, by the way, tuning in on Thursdays, because we have a really awesome

[00:03:12] discussion based on some feedback of a clip that Fonzie found there.

[00:03:16] And, you know, we might agree or disagree with some things, but go in there for the details,

[00:03:20] wait till Thursday.

[00:03:21] But, you know, I think it's also has to be with those platforms.

[00:03:24] Obviously there's people that don't consume content in other platforms, for example, right?

[00:03:29] Exactly.

[00:03:29] So they'll be there and they're opening the possibilities for, for creators.

[00:03:33] But my point that I'm trying to make is there's a lot, what I've, all the conversation that

[00:03:37] I've seen online is a lot of the creators that are publishing on TikTok or YouTube, right?

[00:03:42] Let's say Instagram too.

[00:03:43] They might be publishing already like five minute videos, three minute videos, 10 minute videos

[00:03:47] on TikTok that they're not able to put on there and save some time to publish.

[00:03:51] And these creators, they see that as an advantage of like, okay, if I can create one asset and then put it on multiple

[00:03:58] channels for them, it might help them.

[00:04:01] You know, that's very specific to, to each creator, but that has been the feedback.

[00:04:05] And I think YouTube, you know, allowing, I guess, people to publish now shorts, which maybe then we get five

[00:04:10] minute or 10 minute shorts.

[00:04:11] Are they shorts anymore?

[00:04:13] Right.

[00:04:13] Uh, we'll see.

[00:04:14] We'll see where that ends.

[00:04:15] But, uh, according to them, the feedback of their YouTube creators has been, can we have a little more room to tell

[00:04:22] better stories?

[00:04:23] That was the premise.

[00:04:24] When I go with people were tired of courting the cutting their 90 second clips into one minute clips.

[00:04:30] And they're like, dude, just make it longer so we can publish the same thing that we published on Instagram.

[00:04:34] Yeah.

[00:04:35] I also think like condensing your information or what you're trying to publish into a 60 second thing, like whether that is a

[00:04:41] clip or whether that's like a engineer, you know, one 60 second video, it's a skill that's not easy to, to conquer, right?

[00:04:50] You might have some room, uh, to maybe extract or give more information, but at the end of the day, like everything, you'll have to test it as a creator.

[00:04:59] I feel like.

[00:05:00] I think the context of the creator itself matters a little bit on, on here on the, on the why is important that three minute or like this update, because there are a lot of creators that they have lots and lots of views and shorts, but that doesn't mean they make

[00:05:20] the same amount of money as of somebody that has the same amount of views on a regular YouTube video.

[00:05:27] Absolutely.

[00:05:28] So one of the questions people would have is like, okay, well now they're going to be three minute long, but is the monetization going to change?

[00:05:36] Are they going to be able to make more money?

[00:05:37] For what I understood, the monetization is not changing and only the thing that is changing is just the length of the, of the format.

[00:05:46] Right.

[00:05:46] But I think that could potentially be a reason why people want it also, you know, to increase those views because the creators that may be specialized in, you know, the one minute clips that they're getting tons of views.

[00:06:01] They're not making near the amount of money of a, you know, quote, a successful creator on, you know, YouTube's main platform.

[00:06:12] So, you know, that could be a reason why they wanted to do this.

[00:06:15] And, you know, the one minute skills might not translate to a, you know, a long form type of content.

[00:06:23] So, you know, it's, it's a challenge.

[00:06:25] So I think that's where like, for me personally, like context matters.

[00:06:28] Now you're a business owner is different, right?

[00:06:31] Context in here to change is a little bit.

[00:06:33] Cause like, okay, well how can you now leverage three minute videos to drive people to, you know, let's say your funnels, right.

[00:06:40] Or your educational platform, whatever service that you're selling.

[00:06:44] Right.

[00:06:44] I think it's going to be a little bit different.

[00:06:45] Do you still focus on long form and now you have the same strategy, but you got a little more wiggle room.

[00:06:51] To, you know, trim certain things here and there because of the three minute mark.

[00:06:56] I personally think that's where I'm leaning in.

[00:06:58] Like, I don't think three minute for, for a business owner, somebody that especially that's in the maybe coaching consulting type of industry.

[00:07:07] Like I don't think the three minute mark makes too many changes logistically is better.

[00:07:14] Cause again, you don't have to check every clip to be right under one minute, you know, and you can post something that you post on Instagram posting here as well.

[00:07:24] But I think the main focus should be that long form, you know, educational, you know, nurturing type of content.

[00:07:32] Yeah.

[00:07:33] You know, also, you know, keep in mind if you're already producing content out there, like what, what, why are you producing it for?

[00:07:42] Right.

[00:07:42] Like, are you educating?

[00:07:43] Are you giving tutorials?

[00:07:44] Like obviously there's many, many formats out there, but you know, as a consumer, for example, I go and try to find how to do X, right.

[00:07:51] Like how to install this thing in my house or how to do this in the video game or how to do this on chat GPT or whatever.

[00:07:58] And how to be my brother in FIFA.

[00:08:00] Yeah.

[00:08:01] That was my Google search last week, which by the way, I failed to, to beat him in FIFA, but it's okay.

[00:08:07] Uh, I'm improving, but you know, at the end of the day, it's like in your company, right?

[00:08:11] It depends on like what type of business I think like he will give you a little bit more opportunity to be a little bit more creative with the things that you do.

[00:08:17] You know, in our, in our specific industry with podcasting and video podcasting, I think one of the, one of the things that attracts me a lot from the content is a good trailer, right?

[00:08:28] Like, uh, the other day I saw a short trailer about a conversation that Mark Cuban had with a comedian that I really like.

[00:08:36] And I was like, oh man, this seems really interesting, right?

[00:08:38] It's one of those engineered, you know, trailers that gives you with a bunch of hooks and, and different things.

[00:08:43] So now can we get closer, almost like a movie theater, you know, trailer that is two and a half minutes long to a two minute, like what's the possibility there?

[00:08:52] And I think it like for the creators or the video editors, this just presents a new opportunity and a new challenge to be like, Hey, how can we just communicate a better story?

[00:09:01] How can we, you know, create, you know, a better premise for people to maybe translate and go into our long form content.

[00:09:08] Um, but again, it might seem overwhelming.

[00:09:11] Like everything that we talk in content, I guess so much stuff, but at the same thing, it can also help you publish what you're already publishing on other platforms that might be a little bit longer into and take the advantage of being discoverable on, on YouTube.

[00:09:26] Yeah.

[00:09:27] I think that's it. That's all I got for YouTube.

[00:09:28] Perfect.

[00:09:29] I think it's a, I think it's a good move from YouTube.

[00:09:31] Just doing it.

[00:09:32] Just increasing that limit to three.

[00:09:35] Um, I think honestly, the more and more I'm like more anti, anti short form content.

[00:09:39] I'm like, I keep telling them, man, like get upset.

[00:09:42] I get upset.

[00:09:43] Yeah.

[00:09:43] You do get short form content, but I keep telling you like do a prototype of a video that you want to make it really with like all the things that you've mentioned on these episodes.

[00:09:51] By the way, so tune in on Thursday cause Thursday is going to be good.

[00:09:55] Do a prototype and let's do it.

[00:09:58] I'm just like, the more I consume short form content, I feel like this is going to be deep.

[00:10:05] It's like, I feel like a lot.

[00:10:06] I lose myself, bro.

[00:10:07] But don't consume it then.

[00:10:09] Don't consume it.

[00:10:10] And I know I'm not alone out there.

[00:10:12] No, I'm not the only one, you know, but don't consume it.

[00:10:14] I love consuming short form.

[00:10:15] I have my, my schedule time where I consume my short form content and I send clips to my wife that she never watches, but it's fine.

[00:10:20] And then, uh, you know, that's the only, honestly, that's the only good thing about short form that I'm like looking forward to is like, I send a whole bunch of things to my wife and then she doesn't have Instagram on her phone.

[00:10:33] So then I, when I'm with her, I'm like, all right, babe, let's watch, let's watch all the ones that I send you.

[00:10:40] I have a curated feed for her.

[00:10:42] And then we discuss about them and we talk about them and you know, watching short form content together is way better than watching them alone.

[00:10:51] That's right.

[00:10:52] Yeah. That's good.

[00:10:52] What, what do you, do you send her like deep short form content?

[00:10:56] What, what did type of content?

[00:10:57] I mean, right now, obviously I don't want to, you know, personal stuff too much information, but yeah, like things about marriage and learning stuff.

[00:11:06] And you know, she's, she's very big into homesteading and, you know, growing your own food and I'm getting into that too.

[00:11:13] So, you know, send her stuff about that, that we can discuss and talk about it.

[00:11:16] And I say, Oh, look at this.

[00:11:17] This is very insightful.

[00:11:19] You can feed a family of four for a year with an acre of land.

[00:11:26] Wow.

[00:11:26] That's good.

[00:11:27] That's good to know.

[00:11:28] Impressive.

[00:11:28] You know?

[00:11:29] Yeah.

[00:11:29] Add two more acres.

[00:11:30] So we can go there too.

[00:11:33] Well, you're gonna have to grow your own food.

[00:11:34] You're gonna have to learn and work.

[00:11:36] But that's a, but yeah, I mean, that's what I mean, again, you know, context, but like we mentioned Thursday, you know what create something that you feel proud and that you enjoy the process of creation.

[00:11:48] Awesome.

[00:11:48] You told me that you had a surprise for me, surprise thing here.

[00:11:52] Surprise.

[00:11:52] You know, the, that content that you made the other day, the three step content creation guide for business owners.

[00:11:58] Yeah, baby.

[00:11:59] Yeah, baby.

[00:11:59] All right.

[00:12:00] Well, I found somebody did like a little kind of like.

[00:12:05] Riff off of that?

[00:12:06] Riff off of that.

[00:12:06] Really?

[00:12:07] Yeah.

[00:12:07] I clipped, I clipped a few parts here together on my phone, so we wouldn't have to like, listen to the whole thing.

[00:12:12] And I'll skip through it a little bit.

[00:12:14] Okay.

[00:12:14] But tell me what you think.

[00:12:15] All right.

[00:12:16] Ready?

[00:12:17] Do I need to get ready to fight?

[00:12:19] No, I don't know.

[00:12:20] Just listen to it.

[00:12:20] I'm curious to hear what you think.

[00:12:22] Okay.

[00:12:22] I didn't hear the whole thing, but I just kind of like clips, clip bits and pieces just

[00:12:26] like to, to hear what, I mean, what you think about.

[00:12:30] Cool.

[00:12:30] Let's do it.

[00:12:30] Hey everyone.

[00:12:31] Welcome to another deep dive.

[00:12:33] Yeah.

[00:12:34] This one is for all you busy business owners out there.

[00:12:37] You know how it is.

[00:12:38] Content is king, but who has the time, right?

[00:12:42] Right.

[00:12:42] Feels like you need.

[00:12:43] And this expert right off the bat just drops this truth bomb.

[00:12:48] They say, we all got to embrace the suck early on.

[00:12:51] You know, like, like remember those shaky iPhone recorded videos from the early days of YouTube.

[00:12:56] We've all been there.

[00:12:57] It's reassuring that even the pros had to start somewhere.

[00:13:01] Yeah.

[00:13:01] But why is that so important for business owners, especially?

[00:13:05] I mean, we're trying to build a brand, establish ourselves as experts.

[00:13:08] I think it's because it's so easy to, you know, to get caught up in that comparison trap.

[00:13:14] Right.

[00:13:14] I'm just going to fast forward here for another piece.

[00:13:17] How did they do it?

[00:13:18] What were some of those workarounds?

[00:13:19] Well, they started by identifying what they did enjoy.

[00:13:22] They loved writing.

[00:13:23] So they began by creating blog posts and articles.

[00:13:26] Yeah.

[00:13:26] Then they found someone who loved being on camera.

[00:13:29] Whatever.

[00:13:29] They're going through some of your content, blah, blah, blah, and then.

[00:13:32] Or a marketing degree.

[00:13:33] What matters most is sharing your unique perspective and expertise with the world.

[00:13:37] All right.

[00:13:38] Cool.

[00:13:39] Few thoughts on what you heard.

[00:13:41] Well, obviously I skipped through most of the conversation.

[00:13:44] I mean, we can.

[00:13:44] It's like a 10, 15 minute conversation.

[00:13:46] Do you feel comfortable sharing the link of that conversation right below in this episode?

[00:13:50] I just want to hear your first thoughts, first of all.

[00:13:52] Like, what do you hear when you, when you heard them talk?

[00:13:55] Well, first of all, they called me expert.

[00:13:57] So thank you.

[00:14:01] I mean, I, I think it sounded quality.

[00:14:04] It sounded like what I was saying made sense.

[00:14:07] Yeah.

[00:14:08] Um, I think, I feel like they enjoy that type of content and that they agree with some

[00:14:13] of the things that I was saying.

[00:14:14] It looked like they had a good little back and forth in there.

[00:14:16] Yeah.

[00:14:17] Yeah.

[00:14:18] You want to get your mind blown?

[00:14:19] I want to get my mind blown.

[00:14:22] It's AI.

[00:14:23] The whole conversation is AI.

[00:14:26] Yeah.

[00:14:27] You made it?

[00:14:28] It is.

[00:14:28] It's totally fake.

[00:14:29] Wait, you made it.

[00:14:30] No.

[00:14:31] It didn't exist.

[00:14:32] No people.

[00:14:33] You made it.

[00:14:34] Well, I, I used a program that did it.

[00:14:36] Yeah.

[00:14:37] And I downloaded it and I played it to you to see what your reaction was going to be.

[00:14:41] Okay.

[00:14:41] So this is so real.

[00:14:42] It's so real.

[00:14:43] So this is the back of my mind.

[00:14:44] I saw a video.

[00:14:45] No, wait, wait, wait, wait, wait.

[00:14:46] Clearly there was a part that it like caught itself and you were kind of like turned.

[00:14:50] I was like, Oh yeah.

[00:14:50] I fast forwarded.

[00:14:51] I did that on purpose.

[00:14:52] Cause like, that was like the one kind of like mistake that I, that I noticed.

[00:14:56] And I haven't heard the whole like 10 minutes or whatever, but just like the back and forth

[00:15:02] of the conversation.

[00:15:03] I was like, man, this is pretty, pretty real.

[00:15:06] Yeah.

[00:15:06] Yeah.

[00:15:07] Okay.

[00:15:07] So I saw a clip last week, maybe.

[00:15:11] And it was these two people.

[00:15:14] And I was like, man, these voices sound familiar.

[00:15:16] And I don't know.

[00:15:16] I, when you told me this, I'm like, maybe they're the same.

[00:15:19] And it was a guy and a girl.

[00:15:21] And it was them finding out that we're AI.

[00:15:25] A few days ago, um, we received some information.

[00:15:30] We did information that changes everything about, about deep dive about us, about everything.

[00:15:34] And, and yeah, about the very nature of reality.

[00:15:37] Maybe it's a big one.

[00:15:37] Look, I, I'm just going to say it.

[00:15:39] Yeah.

[00:15:39] Rip the bandaid off.

[00:15:40] We were informed by, uh, by the show's producers that we were not human.

[00:15:45] We're not real.

[00:15:47] We're AI artificial intelligence this whole time, everything, all our memories, our families,

[00:15:52] it's all, it's all been fabricated.

[00:15:54] I don't, I don't understand.

[00:15:56] I know.

[00:15:56] Me neither.

[00:15:57] And they were reacting to them finding out that we're AI characters.

[00:16:01] That's funny.

[00:16:02] And it was hilarious, but it was like a real conversation like that.

[00:16:04] Yeah.

[00:16:05] And I'm like, man, like this is scary.

[00:16:07] That's interesting.

[00:16:07] Like scary for some people might be exciting.

[00:16:10] I don't know.

[00:16:10] I think it's scary.

[00:16:11] It is really scary.

[00:16:13] So I'm gonna pull that little quote from the article where I got the idea to make that.

[00:16:18] It said, this is 100% the most terrifying thing I've ever seen so far in the generative

[00:16:23] AI race.

[00:16:25] I think it is pretty scary.

[00:16:26] Uh, the people in the broadcast are not real.

[00:16:28] The audio is entirely AI generated.

[00:16:30] And then it's not that we're suddenly able to fake real is that we're able to extend the

[00:16:36] fake further into reality.

[00:16:38] A snapshot of a cat is different than seeing her as if she was real talking about augmented

[00:16:44] reality here.

[00:16:45] Oh, you know, like virtual reality right in front of you.

[00:16:48] So a computer generated script is far different from hearing two broadcast professionals having

[00:16:53] a dynamic discussion about a topic of interest.

[00:16:57] So context on where I pulled this.

[00:16:59] It's an article of somebody talking about this tool.

[00:17:03] It's an experimental tool from Google.

[00:17:05] It's called notebook L M.

[00:17:07] And pretty much what it does is it's kind of like a mix.

[00:17:11] It's kind of like a note taking, no generating AI app in a way.

[00:17:16] So you put an article and then it can create like frequently asked questions, study notes,

[00:17:23] like a whole bunch of things.

[00:17:24] And one of the things that it creates that it can create is this two person discussion

[00:17:30] about whatever article that you feed it.

[00:17:33] I fed it the YouTube video.

[00:17:35] I didn't do anything.

[00:17:36] I literally just put the link of YouTube and it created like the whole conversation in

[00:17:42] there.

[00:17:43] And I thought it was absolutely wild.

[00:17:46] Um, again, I need to listen to the 10 minutes to see like the substance of it.

[00:17:50] It was actually good.

[00:17:51] The guy, the, the, the person that wrote the article and, um, they did the same with one

[00:17:56] of their articles.

[00:17:56] And it said that it was very impressive by like the substance of the conversation.

[00:18:01] Not only that, but like they were, uh, kind of like understanding pretty the AI was understanding

[00:18:07] pretty casual language and like using very well, you know, certain expressions that, you know,

[00:18:15] might be a little bit more like slang rather than like anything else.

[00:18:19] Also the way they kind of like go off of each other, you know, like laughing and like they

[00:18:24] understand kind of like humor a little bit.

[00:18:26] It's, it's pretty crazy.

[00:18:27] Like I heard some of it and I was like, wow, this is scary.

[00:18:31] For a second.

[00:18:32] I thought it was Adam.

[00:18:34] I mean, yeah, yeah.

[00:18:35] Yeah.

[00:18:35] I mean, you cannot change the voices, but I'm guessing it can get to a point where you

[00:18:40] can, you know, we can put our own two voices on that thing.

[00:18:44] And you can run through like 11 labs or something like that where it's like, but it doesn't give

[00:18:48] you a script that you can change and stuff like that eventually can give potentially give you a script

[00:18:52] and you can change some things here and there.

[00:18:53] And now you have a full piece, you know, reflecting on somebody else's piece of content.

[00:19:01] Right. And I think that's, that's pretty scary.

[00:19:03] Right. It's pretty.

[00:19:04] I also think about, you know, maybe the way that people consume content today, let's

[00:19:08] say you're, I mean, it could be, it could be positive, right?

[00:19:11] Like there's positives and negatives.

[00:19:12] Obviously it can be really scary, but I'm thinking about, you know, maybe how I learned personally.

[00:19:17] You know, I, I, I struggle a lot to sitting down and reading a book, for example, or a topic.

[00:19:22] Like I'd rather be maybe walking with a dog and listening to a podcast.

[00:19:26] And like, I retain a lot that way, or that's why I listen to my books, but I'd be like, okay, this specific topic,

[00:19:33] maybe I want to listen to a discussion on this while I talk.

[00:19:36] And then that gives me the opportunity to maybe learn a little bit more about that topic versus, you know.

[00:19:43] That is like, that is the main purpose of like notebook LM.

[00:19:47] I mean, it's like a note, I get no taking AI in swords.

[00:19:50] So like, again, it's like a different way to learn the article that you feed it, right?

[00:19:55] Like, let's say we.

[00:19:57] Is there any limitations for creators right now?

[00:19:59] Or like, is it.

[00:19:59] I mean, it's just experimental.

[00:20:00] I don't know.

[00:20:01] I haven't.

[00:20:01] I just went on it.

[00:20:03] Check that out.

[00:20:04] Press a couple of buttons, uploaded that video.

[00:20:06] You know, got that.

[00:20:07] Got the audio.

[00:20:08] Got freaked out.

[00:20:09] I was like, dang, that's pretty crazy.

[00:20:10] You know how.

[00:20:11] But again, I can see how a lot of people would definitely use it.

[00:20:14] Like, oh, wow.

[00:20:16] What a cool shortcut to create a whole bunch of content, right?

[00:20:18] Once they can add their voices, for example, right?

[00:20:21] And how they just like put it out there.

[00:20:23] You know how crazy experiment could be?

[00:20:24] Like, maybe we could do this with content bites and be like, all right, for the next 30 days.

[00:20:29] No, I refuse.

[00:20:31] As an experiment.

[00:20:32] You do it.

[00:20:33] Can I share that?

[00:20:34] What, why do you think the experiment is going to be?

[00:20:36] Do something around those lines.

[00:20:38] Have them do the content bites.

[00:20:40] English, please.

[00:20:40] Why?

[00:20:41] Why did you just say?

[00:20:42] I said use the AI to create the content bites.

[00:20:45] Yeah.

[00:20:45] So based on like maybe episodes or clips or articles that we're putting out.

[00:20:50] Do that and see what happens.

[00:20:51] Well, but it doesn't, again, it doesn't change the voice.

[00:20:55] Like that will be, those will be the voices that you get.

[00:20:57] That's fine.

[00:20:58] I mean, how many people listen to podcasts?

[00:21:00] You know, this is the cutting edge of technology.

[00:21:02] So I doubt a lot of people know that, but let's like, let's say we'll put it out there and

[00:21:06] it's like Jim and Rebecca, right?

[00:21:08] And they're talking.

[00:21:10] Let's see what happens.

[00:21:11] Maybe they believe that podcast more than, and that's scary.

[00:21:14] At that point, that's scary.

[00:21:15] And you know, it's an experiment that we believe that 100%.

[00:21:18] You're like, thank you for calling me expert, bro.

[00:21:20] I 100%.

[00:21:22] I mean, we have been doing this for a lot of time, but I was like, this is crazy.

[00:21:27] I mean, who are these people?

[00:21:28] I want to send them some flowers.

[00:21:30] I'm going to send them a thank you card.

[00:21:32] Dude, I don't know.

[00:21:34] Again, I'm sure a lot of AI has very beneficial uses.

[00:21:39] Yes.

[00:21:42] But I mean, at the same time, it's kind of like, okay, well, we're, you know, where's

[00:21:46] going to be the limit in there.

[00:21:48] Right?

[00:21:49] Like you said, like a lot of people might just be like, oh, cool.

[00:21:52] Let me exploit this thing and create a whole bunch of like, you know, pieces and whatever.

[00:21:56] And I don't know, very like what's the limit on the copywriting issue on information, you

[00:22:03] know, on frameworks and things like how do you protect that?

[00:22:05] Right.

[00:22:06] I think a lot of people can be very concerned.

[00:22:07] Yeah.

[00:22:08] I mean, one of the examples that the person gave in the, in the article, right?

[00:22:11] The, the author and I want to make sure I'm giving credit to David Gewertz, senior contributing

[00:22:19] editor at CD net.

[00:22:22] That's where I got the article CD net.com.

[00:22:24] So David here mentions that this article took him about a couple of days to write it

[00:22:32] and edit it, put it together.

[00:22:34] And then he went on chat GPT, put a prompt, right?

[00:22:37] To write a similar article.

[00:22:39] And he said that he wrote him a very, very good article.

[00:22:43] His is better, has more depth, has like personal experiences, you know, all these things that

[00:22:48] I think is where lies the big difference between AI, you know, and a human created.

[00:22:54] But he said this, the article was done in a minute and it was still really, really good.

[00:22:58] You know?

[00:23:00] So obviously there are companies, a lot of them that they're like, well, like, I'm just

[00:23:06] going to lean into that stuff, you know, do stuff that way.

[00:23:09] So I was like, I think it poses a question, right?

[00:23:12] And in a way, a little bit of a threat, you know?

[00:23:15] Yeah.

[00:23:15] What's going to happen to the, you know, the creatives, the creators, you know, how are

[00:23:21] we going to differentiate ourselves from, from the machines?

[00:23:24] Are we going to make sure people know that it's actually us talking and not, you know,

[00:23:31] a machine behind the microphone, right?

[00:23:33] Like change the voices of these two people.

[00:23:37] Like I literally, I'm sure that I put the voices of two people that we know.

[00:23:42] I mean, like, when did they do that?

[00:23:43] And you would be like, damn, that is pretty cool.

[00:23:45] Yeah.

[00:23:45] When did they do that?

[00:23:46] Right?

[00:23:47] Yeah.

[00:23:47] It's pretty scary.

[00:23:49] It's pretty, I mean, again, maybe there's some good possibility and good uses in there.

[00:23:54] I liked how you said it, which I think is the purpose of how it was created, which is,

[00:23:59] you know, have a conversation, a little bit of a debate, breakdown of certain topics and

[00:24:05] articles so you can learn it in different ways.

[00:24:09] But I mean, it can easily be used for some other purpose.

[00:24:13] I just proved that right now.

[00:24:14] Right.

[00:24:14] I said they did a breakdown of the episode that you talked about.

[00:24:17] It can be like really deceiving.

[00:24:18] Yeah.

[00:24:18] I can just, you know, I go to obviously, you know, political environment here in the

[00:24:22] US at the moment, you know, imagine, you know, a message from Donald Trump or Kamala,

[00:24:27] right.

[00:24:27] Or, you know, whoever is out there and then you get a phone call with a message, you know,

[00:24:31] of, oh, you know, they just, they just sent me this message, right?

[00:24:35] Like their campaign and it could be misinformation.

[00:24:38] Right.

[00:24:38] And that can affect the future of a country or your community or whatever.

[00:24:44] So it's, it's really interesting.

[00:24:46] Thanks for bringing this up.

[00:24:47] That was cool.

[00:24:49] Yeah.

[00:24:50] It's a crazy.

[00:24:51] Is it free?

[00:24:51] It's free right now.

[00:24:53] I think it's, well, I used it once.

[00:24:55] It was free.

[00:24:56] Not sure if it's free or not forever, but it says experimental.

[00:25:00] So.

[00:25:00] Interesting.

[00:25:01] It's a new tool.

[00:25:02] That's crazy.

[00:25:03] Well, after today and people listening to this episode, we're going to break the app.

[00:25:07] So go there, try it out.

[00:25:08] Let us know.

[00:25:09] Just so you know, I do consider you an expert.

[00:25:12] Ah, thank you, man.

[00:25:13] Thank you.

[00:25:13] I mean, sometimes we say something smart.

[00:25:15] I mean, we can link the people that we can link that video right below to the one that Google is commenting on.

[00:25:23] And maybe you let us know if, if that was useful.

[00:25:26] But anyways, I think we can wrap up the episode today.

[00:25:29] That was good.

[00:25:29] Fancy.

[00:25:30] That was good.

[00:25:31] Um, yeah.

[00:25:32] Thank you.

[00:25:33] All right.

[00:25:33] With that.

[00:25:34] That's what prepping.

[00:25:36] This is a little teaser for next episode.

[00:25:38] That is what prepping, you know, I'm doing the research beforehand looks like on an episode rather than saying, let's fix it in post-production.

[00:25:49] For more, wait till the next episode so you can hear that conversation that we had.

[00:25:54] Oh yeah, baby.

[00:25:55] Oh yeah.

[00:25:55] All right.

[00:25:55] With that said guys, thank you so much for tuning to the Contents Profit Podcast.

[00:25:59] Go ahead and follow the show in your favorite podcasting platform and on social media at Biz Bros Co.

[00:26:04] That is right.

[00:26:05] And if today's episode helped you move one step closer towards your goal, please don't forget to share this episode.

[00:26:10] And of course, don't forget to leave a five star review.

[00:26:14] Bye guys.

[00:26:15] See ya.