Have you ever wondered if there's a secret ingredient to making your business not just survive, but truly thrive?
We brought to the show our friend Colin DeHaan, the mastermind behind Gutter Launch.
Colin's journey is really badass.
With a flair for the unique (cowboys hats, content, and unique business model), he brings a ton to the table when sharing his unique strategies.
The same strategy that helped him generate $500,000 in 5 months from a brand new product.
His approach to content isn't just about getting noticed; it's about creating a genuine connection with his audience, making Gutter Launch not just a service, but a story people want to be part of.
One thing he said that really resonated was: Create when your energy is at its peak.
It's not just about pushing out content; it's about making sure it's infused with your best vibes.
The result? Gutter Launch skyrocketed to 75 members and a whopping half a million in revenue in just five months!
Content is the lifeline of not just marketing, but your entire business strategy. It's what sets you apart, what tells your story, and ultimately, what drives your growth.
So, remember this: dive into content creation asap!
It might seem daunting, but your next post could be the pivot point for your business.
Embrace your uniqueness, your authentic self, and let's create content that's not just seen, but felt.
Click here to check out how Colin was able to do it. Excited to show his blueprint!
Timestamped Overview:
05:47 Creating content expands business for the masses.
07:04 Building connections and seizing opportunities through conversation.
11:21 Embracing creative persona can be challenging.
15:36 Maximize energy, simplify process, and stay organized.
19:20 Maximizing sales through podcast relationships and referrals.
20:54 Gutter Launch offers full business training system.
23:40 Excited about ideas, triggers creativity in industry.
26:48 Exciting new format focuses on content profit.
Connect with Colin:
Connect with Fonzi:
Connect with LUISDA:
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[00:00:00] I want to be the first billion dollar gutter company. Meet Colin Dihann, the cowboy gutter.
[00:00:06] You'll be able to learn a few things like how he was able to generate half a million dollars before they even ran their first ad.
[00:00:13] Gutter launch would probably be non-existent if I had created zero content. Definitely wouldn't have done half a million dollars in five months.
[00:00:22] Wow, he's gonna teach you exactly what you need to create content even when you start from zero.
[00:00:29] I honestly just keep a note on my iPhone and it just says content. Any idea that pops my head, anything that I think people can relate to, that's all what I do.
[00:00:38] On their specific price points of the product that they're selling to their customers today.
[00:00:43] Our most expensive option is $80,000 upfront. They get that back in two to three months.
[00:00:48] You can learn exactly that you have everything that you need so you can create content consistently.
[00:00:56] And Colin is gonna teach you exactly how he did it. Enjoy.
[00:00:59] Hey, I'm nice.
[00:01:02] And this is Luis.
[00:01:03] And welcome to the content is Profit Podcasts.
[00:01:06] In here, you're gonna get the insights, accountability and drive to create consistently and increased revenue.
[00:01:11] You'll hear from top entrepreneurs creators and anything and everything you need to know about content. All this will have a good time.
[00:01:17] The Goldous Podcast is simple, entertain, educate, and turn your content into profit.
[00:01:23] I gotta call you out. I gotta call you out before we get started.
[00:01:26] No, yeah, I'm gonna call you out of here.
[00:01:28] Tough love from your brother.
[00:01:31] You said to me, you know, are we gonna do the intro?
[00:01:34] Because I love the energy that it brings.
[00:01:36] I didn't feel the energy. You're like, welcome to go.
[00:01:39] Where's the energy?
[00:01:40] I'm gonna call you back out.
[00:01:41] All right.
[00:01:42] I'm so tired.
[00:01:43] That's not calling back out. Those are colexes.
[00:01:46] No, that's right. That's right. That's right.
[00:01:48] Well, I felt like I was pretty energetic. I'm just not gonna lie.
[00:01:51] Let's wait till they're recording.
[00:01:53] Okay.
[00:01:54] Let's sit down with everyone.
[00:01:55] Guys, if you're enjoying this show clearly because of our dynamic, go ahead and click that follow button
[00:02:02] in your favorite podcasting platform.
[00:02:04] And also share media at B's Bros. Go.
[00:02:06] That is Ranif today's guest. Help you move one step closer towards your content goals.
[00:02:10] Please don't forget to share this episode and of course don't forget to leave a five star review.
[00:02:15] This person that we're about to bring, we met at a live event on this part of the community
[00:02:20] that we're part of as well.
[00:02:21] And it's one of those undercover, very successful businessmen.
[00:02:25] I feel like when I met him, but now his whole thing has exploded.
[00:02:29] He's automated.
[00:02:30] He has a fully automated gutter business which we'll get into.
[00:02:33] I love the fact that it's an uncommon business.
[00:02:36] It's uncommon on the circles that we move in.
[00:02:39] But everybody needs gutter just saying.
[00:02:41] All right. I will tell you more about it.
[00:02:43] He has multiple locations in three states.
[00:02:46] And he just launched an event that I've seen.
[00:02:48] I saw from like a content consumer type of person.
[00:02:51] And oh wow, it made you want to have a gutter business.
[00:02:54] I mean, the way that they presented it and the product that they were doing there.
[00:02:59] I'm like, yes, is this our next investment opportunity?
[00:03:02] So maybe I'm just going to call back this story.
[00:03:04] Remember when we were in Montana sitting with all these badass people
[00:03:07] and they were talking how they hunt bears.
[00:03:09] You know, how they're working oil fields.
[00:03:11] And we're like dang, all these people are so badass.
[00:03:13] You know, doing hard labor.
[00:03:15] You know, motorcycles and motorcars.
[00:03:17] Yeah. And we're like, well, we record podcasts
[00:03:20] and we type on a keyword.
[00:03:22] Maybe you're calling for a hard, manly work is to launch a gutter business.
[00:03:27] Hey, baby. You know, there we go.
[00:03:30] All right guys, with that said, guys, please welcome the new content is
[00:03:35] from it friend.
[00:03:37] Call it.
[00:03:39] What's up?
[00:03:41] Awesome intro.
[00:03:43] Holy smokes.
[00:03:45] That was awesome.
[00:03:46] I love you guys energy.
[00:03:47] I'm so excited to be here already.
[00:03:49] Do you feel the energy calling?
[00:03:51] Do you feel it?
[00:03:52] I feel it, man.
[00:03:54] I don't know.
[00:03:55] Calling.
[00:03:56] I appreciate your kindness.
[00:03:58] I know you're a kind man.
[00:03:59] But you know how my brother says CBB.
[00:04:03] Stanford can be better.
[00:04:05] So this energy is going up from right now.
[00:04:08] So I'm just keeping it accountable.
[00:04:10] You know, he does the same for me.
[00:04:12] I'll do the same for him.
[00:04:13] Brotherly love.
[00:04:14] All right.
[00:04:15] Well, we're gonna start right with fire.
[00:04:16] Fancy has a special question for you calling.
[00:04:18] I didn't tell you this.
[00:04:19] This is a full surprise.
[00:04:20] I just had to warn you.
[00:04:22] I don't know any of these questions.
[00:04:23] So let's go.
[00:04:24] That's right.
[00:04:25] We didn't pray for this at all.
[00:04:27] Now I call it.
[00:04:28] I am very curious.
[00:04:29] You know, we used to ask this question at the end of the episode.
[00:04:32] But I think asking at the beginning is actually going to make it way, way better.
[00:04:36] People that have been listed over 500 episodes like wait what?
[00:04:38] There was a question at the end of the episode.
[00:04:40] Call it.
[00:04:42] What has been you know, the impact?
[00:04:45] Where would you be and where would your business be if you hadn't been creating content?
[00:04:52] Hmm.
[00:04:53] Got a watch would probably be non-existent if I had created zero content.
[00:05:00] Like I mean, I might have like a few super, super organic.
[00:05:04] Like just people that I've met and helped throughout the country that.
[00:05:08] I got a watch but we definitely wouldn't have 75 members in just five months.
[00:05:14] Right?
[00:05:15] Wow.
[00:05:16] Pumping out stuff constantly on YouTube, Instagram, TikTok.
[00:05:20] I don't have the podcast up and running crazy yet.
[00:05:22] But it's like in the works.
[00:05:23] We're coming with it.
[00:05:24] So yeah.
[00:05:25] I love that.
[00:05:26] Yeah.
[00:05:27] Yeah.
[00:05:28] I love that.
[00:05:29] Like if I wasn't doing that, we would really be like non-existent.
[00:05:33] Yeah.
[00:05:34] Definitely wouldn't have done you know, half a million dollars in five months.
[00:05:37] Wow.
[00:05:38] Absolutely amazing.
[00:05:39] Half a million dollars.
[00:05:40] And but again, there's a foundation for that obviously.
[00:05:42] There's a lot of hard work that you've done on your gutter business and we're definitely
[00:05:47] going to cover that.
[00:05:48] We're going to talk a little bit about that.
[00:05:49] But I want obviously people to see the opportunity that creating content has presented to you.
[00:05:56] Right?
[00:05:57] Which is it allowed you to take the business that you were doing and create now a one-two-many
[00:06:03] offer that now you can market to the master's people that have more interest.
[00:06:09] That they have more interest and it allows you to create a new line of revenue.
[00:06:13] So for sure.
[00:06:14] To call it well, first of all congratulations man.
[00:06:17] That's amazing.
[00:06:18] I mean, I was following your stories and the content that you guys were pumping out the event.
[00:06:23] It looked like it was completely packed.
[00:06:24] The energy was amazing.
[00:06:25] Some of your speakers have been guests of the show.
[00:06:27] So I'm like, oh my gosh, I feel so offended that I'm not there.
[00:06:30] I'm kidding.
[00:06:31] I'm kidding by the way.
[00:06:34] I'm kidding.
[00:06:35] Right down the road from you all.
[00:06:38] We were in Orlando.
[00:06:39] That's not true.
[00:06:40] It hurts more.
[00:06:42] Yeah.
[00:06:43] Honestly, even if we weren't going to launch a gutter business right now, it would have gone
[00:06:48] to support this two year.
[00:06:50] Well, definitely get you all in and buy it next time.
[00:06:53] Let's go.
[00:06:54] That's good.
[00:06:55] That's the goal.
[00:06:56] That's how you get opportunities guys.
[00:06:57] You make the other person feel so bad now.
[00:07:00] But no, I mean, we met.
[00:07:04] I think it was like two years ago, right?
[00:07:06] And I remember having this conversation with you and the halls of Funahackin live, right?
[00:07:10] I think it was Bart Miller that connected us and you have some questions on content and like,
[00:07:15] how do you know, do I consistently?
[00:07:17] And it was in a formal meeting where just, you know, this is what we're doing on our end.
[00:07:22] And, you know, we had this amazing conversation and we kind of went our ways, right?
[00:07:27] And what struck me was that you were coming from a world that is not a digital product, right?
[00:07:32] You guys do gutter installations.
[00:07:35] I'm assuming I'm saying it correctly, right?
[00:07:38] And can you walk us through that business that you had two years ago and then the evolution of the last two years,
[00:07:45] obviously, you know, content being this fuel that you guys pour into to create this amazing offer?
[00:07:50] What are you guys doing now?
[00:07:51] Because I remember, I think you guys were in one state and then all of a sudden I see you everywhere.
[00:07:56] And then all of a sudden you have all these people that you guys are teaching about these incredible opportunities.
[00:08:00] So can you walk us through that a little bit?
[00:08:03] Yeah, I tell you what, the evolution actually started because I was consuming content, right?
[00:08:09] So I was consuming content and then I met Bart Miller and got into his like low level group of works
[00:08:17] which is where I met you, right?
[00:08:19] On the daily accountability calls.
[00:08:20] Yeah.
[00:08:21] And the rest is kind of history.
[00:08:23] It's all kind of like transitioned from there.
[00:08:26] Sorry, I did not realize I was not undue.
[00:08:28] So good.
[00:08:29] It's probably a strivenotification sign that you just sold a new product.
[00:08:33] I know, $25,000 coming.
[00:08:36] So, um, but yeah, so it started with me consuming content and like,
[00:08:42] I'm going to, I'm going to start following this guy and then I paid Bart a bunch of money to be a mentor because
[00:08:47] I was like, all right, I'm doing, I'm doing the brick and mortar thing.
[00:08:50] Yeah.
[00:08:51] And that's working but I feel like I'm called to be doing a little bit more.
[00:08:54] I feel like, um, I get all these messages constantly.
[00:08:57] Yeah.
[00:08:58] I can monetize that somehow, right?
[00:09:00] Like how do I, how do I pump out content to the masses and what does that look like?
[00:09:04] And so from there,
[00:09:07] like I started working with Bart and I had this grand plan.
[00:09:09] I want, I want to be the first billion dollar gutter company.
[00:09:12] Now, Lee filter technically beat me there, but I don't think they're a real gutter company.
[00:09:17] So I want to be the first real gutter company and they're to hit a billion dollars.
[00:09:23] So I was going to build this whole program to essentially get people to buy into.
[00:09:29] Bam, here you go.
[00:09:31] Follow my model, build my business in wherever location you're in.
[00:09:35] And I start going through this and Bart's like, you need to sell this thing man.
[00:09:38] And that's, that's kind of where everything started funneling from is.
[00:09:45] Okay now I'm going to sell this thing.
[00:09:47] I got to start producing content so people trust me more so that.
[00:09:51] I mean, I was already kind of like the OG dude in the gutter world, but.
[00:09:57] I was, I mean my group has 12,000 people in it now, right?
[00:10:01] It's really easy to be a nobody in a group of 12,000 people.
[00:10:04] If you're not posting regularly, right?
[00:10:06] Yeah.
[00:10:07] So that creating the content starting the YouTube all that fun stuff has been pivotal for me.
[00:10:13] Yeah.
[00:10:14] So I'm pretty curious on the transition to the more creative side of creating content, right?
[00:10:20] Because a lot of people have a very difficult time.
[00:10:24] Pretty much embracing that creative persona, right?
[00:10:28] We've seen it all the time.
[00:10:30] We've had someone come here to the studio, right?
[00:10:33] She has had an incredible career with incredible mentors, incredible advertising opportunities.
[00:10:41] That she works in the marketing world and as soon as we turn on the camera, she froze.
[00:10:47] Like her personality completely changed.
[00:10:50] She was so outgoing, so ready to talk about everything as soon as we said, all right, go.
[00:10:55] And we turn on the camera, she froze nothing, right?
[00:10:59] No personality.
[00:11:01] She was struggling, fumbling through her mind to come up with the stories that she wanted to tell.
[00:11:07] You know, remembering the details, it was painful to watch and a lot of people struggle to that, right?
[00:11:12] They struggle and I'm kind of calling it a little bit.
[00:11:15] If you want to learn a little bit more and I'm talking to a listener right now,
[00:11:18] if you want to learn about embracing these personalities, make sure you go and listen to Bard's episode, Bart Miller,
[00:11:24] because it's absolutely we talk about this.
[00:11:26] But a lot of people struggle embracing that creative persona, right?
[00:11:31] Especially if they've been just working out of the cameras or behind the cameras.
[00:11:35] So I'm curious on your business, right?
[00:11:37] You had a The God or business shaking hands meeting people in real person.
[00:11:41] Now you are embracing that content creator lifestyles well.
[00:11:45] How was that transition for you?
[00:11:47] Yeah, man. That's a loaded question. All right, Ponzi.
[00:11:52] I'm going to do my best to answer this.
[00:11:55] Started by yes, absolutely go.
[00:11:57] I'm sure Bart talked about the alter ego.
[00:11:59] That's sort of that.
[00:12:00] Okay.
[00:12:01] All right, so this cowboy hat, right?
[00:12:03] Yeah, it covers up some nasty hair.
[00:12:05] But the cowboy hat is part of my alter ego.
[00:12:09] Right. When I put this thing on, I can, I go into character for lack of a better term now.
[00:12:15] When I say go into character for me, that's just like higher energy.
[00:12:19] That's all it is.
[00:12:20] It's just higher energy for me on the camera.
[00:12:22] I'm still the same dude.
[00:12:23] I still care about people the same way.
[00:12:25] I don't like, I'm not, I'm not like super arrogant or anything in person.
[00:12:30] I'm just the same person.
[00:12:31] I just bring a little more energy for the camera.
[00:12:34] Right? Like that's, that's it.
[00:12:36] And as far as like how do I get into that imaginative state to create the content?
[00:12:43] Like it's really, as you guys know,
[00:12:47] it's crazy difficult to just sit down and be like,
[00:12:50] okay, let's figure out what we're going to film today.
[00:12:52] Like it doesn't work that way.
[00:12:54] What I did, it's just real life for me.
[00:12:56] So as my unfortunately, I have a, I love,
[00:12:59] I love starting forest fires in my businesses.
[00:13:02] And so everything I create content on is just real life adventures that I'm going through.
[00:13:08] Right? You know, I've got development cases.
[00:13:10] I've got the like all the crazy stuff that entrepreneurs go through.
[00:13:14] And it just makes really, really easy content.
[00:13:17] Yeah.
[00:13:18] And all you got to do is be good at copy at that point to get a good hook and as your title.
[00:13:23] So that's all cool.
[00:13:25] I remember, you know, I mean in the amount of time that you guys did gone from not having people in a group
[00:13:32] to 12,000 people to then launching this offer, right?
[00:13:34] Like obviously there's steps and there's a system probably on the back end.
[00:13:38] Can you share a little bit of that system, right?
[00:13:41] Like a little bit more specifics on like, hey, my routine is I'm going to record like one day a month.
[00:13:46] We do this that drives the traffic or you build relationships through the content and then that partnership kind of brings part of it.
[00:13:52] Like what's the angle?
[00:13:54] Like how are you guys doing it?
[00:13:55] Yeah.
[00:13:57] You know what?
[00:13:58] I don't have it all figured out there.
[00:14:00] Right?
[00:14:01] So sure, my gutter business is streamlined and all automated.
[00:14:05] My content business is not.
[00:14:07] Right?
[00:14:08] So, yeah.
[00:14:10] I'm still figuring that out.
[00:14:12] I have, I'm the camera guy at this point.
[00:14:14] I hired a full-time videographer a year ago.
[00:14:16] He has since laughed and he's actually touring Europe right now.
[00:14:19] So we've been there for like five weeks so far.
[00:14:23] But yeah, so I've got a guy that edits videos and whatnot but I'm the camera guy.
[00:14:28] Yeah.
[00:14:29] So I had to learn how to do all the camera stuff and I don't do well in the afternoons.
[00:14:36] I really, really struggle.
[00:14:38] I have, I'm really good from like seven a.m. till about 11 a.m.
[00:14:44] Yeah.
[00:14:45] And then I get really, really, really good again from like eight p.m. till midnight.
[00:14:50] So that's what I do a lot of my filming is those two time slots.
[00:14:54] Awesome.
[00:14:55] And I honestly just keep a note on my iPhone and it just says content.
[00:15:00] Any idea that pops my head, anything that I think people can relate to.
[00:15:04] That's all that's what I do.
[00:15:06] So do that.
[00:15:07] I know it.
[00:15:08] Yeah, I want to point out a few things here for the person listening right?
[00:15:11] And we've mentioned this a lot which is find your own how people are probably going to try to sell your frameworks.
[00:15:18] We have our own personal framework.
[00:15:19] We love teaching it.
[00:15:20] That doesn't mean that it's going to be necessarily the right framework for you.
[00:15:24] But I love what you're calling saying here and he found his how first.
[00:15:27] And we talk about this actually in the previous episode that we did which is energy management.
[00:15:32] Find out when are the moments in the day that you have the most amount of energy, the most amount of creativity and build around that to create your content.
[00:15:40] And second, what is your own how you simplify it on having a notes on your phone that says content.
[00:15:47] And as you get ideas, you're putting it there me personally.
[00:15:50] I have what I call the idea framework and I stands for idea.
[00:15:54] So when I get an idea, I make sure you write it down and I have them in there.
[00:15:59] Then the D stands for draft.
[00:16:01] And when I feel creative, I sit down and I draft those ideas to later shoot on those right?
[00:16:07] So I love what you're doing.
[00:16:08] I think it's absolutely amazing not complicated things as you say, let me focus.
[00:16:13] The objective is putting content out there.
[00:16:15] How can I remove the friction to get in this done?
[00:16:17] By the way, Colin like huge cutters man, you authenticity, honestly like 100% you know we've met people that just pretend that they have a massive team
[00:16:27] and there's you know big secret for everybody.
[00:16:30] Nobody has figured out, nobody has figured out.
[00:16:32] And there's a cool thing is like man that you just launched this incredible like vertical of your business as generating a ton of opportunity and money
[00:16:40] and making people like really, really happy out of something that it's like probably at the beginning stages of development right?
[00:16:48] I'm just like wow, what an amazing thing to think that it can continue to evolve.
[00:16:54] And same thing like we just had a presentation yesterday in Bart's mastermind where we talk about it.
[00:16:59] You're supposed to be there and I missed it so I'm going to be watching the recording.
[00:17:03] So I'm really sorry.
[00:17:04] No, you're good.
[00:17:05] I expect your feedback my man but part of it was like here here here the lanes right?
[00:17:11] And then you know you depending on you like we got to make it another 25,000 dollars.
[00:17:16] I don't know why that keeps coming through.
[00:17:20] Like I thought I have this one.
[00:17:22] You're not your friend.
[00:17:23] No, we got we got your cover here with the song.
[00:17:26] Let's go.
[00:17:27] But I want to encourage people right?
[00:17:30] Like hey in perfect action man move it forward put it out there you'll never know exactly you know what what's going to go my way?
[00:17:36] And I can't you know the first big relationship that we ever developed on turn into a fresh six figure like opportunity was because
[00:17:44] on a 11 p.m. video that it was live in my house no lighting or nothing from the phone front camera right low quality doesn't matter.
[00:17:53] It came from something like that so thank you man for sharing it specifically how you're doing it and your high energy moments.
[00:17:59] And I think that's going to hopefully motivate and encourage a lot of people to put their message out there.
[00:18:04] I want to get I want to go back.
[00:18:06] Oh yeah, go ahead.
[00:18:07] Something you had said there Luis was that I'll shoot now I forgot exactly how you said it but I'm not going to say that.
[00:18:13] Exactly how you said it but anyway the oh it's not no it's at the beginning stages and when I first started gutter watch
[00:18:20] I thought maybe we'll have 50 to 100 people total in gutter watch right we're at 75 and just five months.
[00:18:27] And we just started running ads everything else has been organic through content but what that unlocked in my brain was
[00:18:35] that the real launch can realistically have five to 10,000 people in it.
[00:18:40] Yeah and in three years yeah in three years so this little bitty business that I thought was you know maybe going to add 500 to a
[00:18:50] million dollars a year to my income can be adding two to five million dollars per year or two to five million dollars per month
[00:18:59] to our top line revenue like that's insane in the content like in just seeing the people come in has been.
[00:19:08] Yeah what really foot best switch my brain for me.
[00:19:10] That's so cool.
[00:19:11] Yeah can you so obviously you know I remember having a presentation where I told like my the people that were presenting
[00:19:17] our system with our podcast right which is you know we make this relationships and then relationship with
[00:19:21] through opportunities or referrals or even then might be interested in what we have to offer as a business
[00:19:27] then that becomes obviously the profit right that we do and we've on to that point we were selling up you know higher ticket recurrent service
[00:19:37] and that's why we were able to hit those numbers and one person was like oh well I sell individual books right so
[00:19:42] is your system going to be able to help me I'm like well you know the the angle is I can we can we develop a
[00:19:47] relationship through the podcast where you can sell to maybe a library and they purchase a big order right or
[00:19:53] maybe to a school on the or the head of school in the state and they purchase thousands of books right so that could be super interesting
[00:20:00] right so obviously you know you guys you're you're saying pretty pretty amazing numbers here right could you share a little bit
[00:20:06] of like at what price point you guys are you know selling the business is it an education business is there a
[00:20:11] business in a box can you walk us through a little bit maybe that that can encourage some people to create new ideas
[00:20:16] right because you have you didn't have any of this right it was yourself right not just it was an
[00:20:22] individual who says well business but it was not like this right yeah I mean just stop me if I start nerding out too much
[00:20:29] we love nerding out what I love doing right we have about we have about like six to seven minutes to drop these
[00:20:37] massive golden boulder so people have a roadmap I think with this episode people are going to have a massive
[00:20:41] an incredible roadmap hopefully replicate awesome well yes so so gutter launch is essentially the business in a box
[00:20:49] every system training like all learning management system for every position in your gutter business alright
[00:20:56] every document policy procedure offer letter you name it like who to use for Facebook ads who do you use
[00:21:03] for your website like direct links all the photos all the copy like everything that you could possibly need
[00:21:09] to run a gutter business you literally just got to do it right and like one of the analogies I use is you know
[00:21:15] most businesses are here on pain island and we all want to get to fancy Nancy business island right well
[00:21:21] we need a bridge to get us there none of us know how to build a freaking bridge so I figured out how to build a bridge
[00:21:28] I here you go here's a bridge which is got getting helicopters which are your money right
[00:21:34] grab the bridge in place and you walk across it right like that's it so it's every everything that you need
[00:21:41] it's a high ticket item right so our most expensive option is $80,000 up front alright and that's that's $80,000
[00:21:49] up front what we see with existing gutter businesses who pay that they get that back in two to three months
[00:21:57] wow yeah like almost immediate ROI I mean in the business world that's a pretty darn immediate right
[00:22:04] with brand new companies who've never done a gutter in their life it usually takes like six to 12 months for them
[00:22:12] to see that ROI but we have different options that do like rev shares right so it's a lower up front cost all the way down to
[00:22:20] like $7,000 I think is our lowest option right now upfront with different rev shares or monthly installments
[00:22:27] whatever so that's that's kind of like a brief overview and so yeah our numbers can get pretty wild
[00:22:35] we have different like facilitator options and different like business software some things that we're associated with
[00:22:43] yeah that we offer like like coaching you know everybody's a coach these days
[00:22:47] we don't have coaches in our program yeah because A that opens us up to a ton of liability
[00:22:53] and B like people pay because they want to learn from Colin right I can't coach everybody so we put facilitators in place who bring the big questions to me I create content
[00:23:03] I'll send you out to all of them right so that's how that goes
[00:23:09] it's fun man we do like weekly group calls we've got an incredible Facebook community where we just did our first live event
[00:23:17] that went amazing and we're going to be trying to do one every quarter going forward so that's all on the agenda
[00:23:27] that's gonna get real wild and real fun really really fast
[00:23:31] I'm incredibly excited and proud of what you guys have built and thank you so much for being so open and sharing those numbers and what you guys do because I think it's gonna trigger a lot of ideas right
[00:23:39] like at least in my head when I see something specific like that you know that you see that's a size there's the person that's gonna be like oh wow
[00:23:45] you know that's a massive product right but the other day they might not be in your industry right but why can we create that inside of our industry
[00:23:53] there could be something like that right in our case you could be like a content you know a podcast studio in a box where you know
[00:23:59] and then we facilitate production for those people for example right with like hey start something like that
[00:24:05] just my head is going with ideas as I'm sure people listening today are like how can I apply this that what Colin is doing into my own business
[00:24:13] maybe a similar business model as a gutter business but maybe on the roofing side of it right maybe somebody else I'm like oh man roofing company in a box
[00:24:21] like how cool is that right yeah I mean maybe maybe the opportunity is just to scratch everything off and just go with
[00:24:29] going on a gutter business you know links are gonna be right below by the way guys if you're interested in more of that
[00:24:35] just slow down and click we have a conversation on Thursday this is now in the agenda you know what if we just burn
[00:24:41] everything down and just you know launching gutter business
[00:24:45] podcast studio for sale
[00:24:51] dude Colin I appreciate your man this was like exactly I think what we wanted on our side like short and sweet and effective
[00:24:58] and you know I really want to thank you for for everything that you're doing and leading by example
[00:25:03] we're not leaving all your links right below so people can see it and I'm so excited to see where these goes
[00:25:08] or anything else that you want to add shoot man I'm the contents incredible like you got what you guys pump out your
[00:25:15] energy is if you ever want me back you just let me know I would love to be on with you guys this has been a ton of fun
[00:25:23] thank you guys for having me
[00:25:25] I accepted whenever you have to date for the next event you come back in we continue talking and then that way we can
[00:25:31] promote and hopefully send you some people
[00:25:33] yeah how about next time I'm down in Florida I just come see all and we do it live action in your studio
[00:25:38] let's go even better we'll do live action that I think you do you drive motorcars or quads what is it yeah
[00:25:47] well yeah we raised dirt bikes we we were riding this weekend up here in Michigan it was 65 degrees on Sunday
[00:25:53] which is unheard of beginning a march so we were out riding we had like I think we had like 12 people in my track
[00:26:00] was blast there you go well we'll let's do this we'll record and then we'll find a track you can show us how
[00:26:07] you ride and they will pretend and they will pretend and they will pretend
[00:26:14] we know some camera you know we'll tap we'll tap into our outer ego we'll bring or cowboys had on all
[00:26:22] the sudden we'll be dirt riders you know that
[00:26:25] you know how good you guys are at soccer that's how bad I am at riding a dirt bike
[00:26:32] I can't wait man thank you again for us is there anything else that you want to add
[00:26:38] love this episode you are actually one of the first ones that we record this type of format of
[00:26:45] continuous profit which is how we are keeping the show from now on I do want to say
[00:26:50] I want to talk more about your story I want to learn more about calling right who you are
[00:26:57] you know how you became the person you're today but those might be episodes now for a different
[00:27:02] show that we might be doing here in the future right now content this profit is all about that
[00:27:07] it's about content and profit right what are the strategies behind turning your content into profit
[00:27:13] and calling I can be more excited about this conversation because it was all I was hoping for
[00:27:18] it was absolutely amazing it is exciting you have lots of insights I think people will
[00:27:23] definitely learn a lot from what you're doing nowadays so thank you so much
[00:27:28] very welcome thank you guys
[00:27:31] absolutely with us guys thank you so much for turning into a content profit podcast
[00:27:36] go ahead and follow the show in your favorite podcast and platform and also
[00:27:39] media at this very scale that is Ryan calling here help you move one step closer to
[00:27:44] towards turning your content into profit please don't forget to share this episode
[00:27:48] and leave a five star review and if you think my brother did better than at the beginning
[00:27:53] let us know see ya

